Gustavo Reiz signs “Microdramas,” Brazil’s first book on vertical drama series, this Thursday (16) at Livraria Argumento in Rio’s Leblon neighborhood.
The first complete guide to the format
Vertical drama series have become a genuine phenomenon in Brazil — and now they have their first dedicated manual in Portuguese. Microdramas – Entendendo a revolução vertical (Microdramas – Understanding the Vertical Revolution), by Gustavo Reiz and published by Summus Editorial, delivers 120 pages of applied theory, real-world cases, and practical tools for anyone looking to master the format.
The book draws on the Chinese danju phenomenon — micro-series that exploded across Asian streaming platforms — and maps out how to adapt that model to Brazilian culture and the local market. Reiz blends market data, national and international case studies, and industry-validated practices into a reading that is both strategic and operational.
A hybrid manual: from script to revenue
What sets Microdramas apart is its 360-degree approach. Screenwriting, production, artistic direction, and business strategy are woven together throughout the book. Readers will find everything from operational details — hooks, paywalls, location checklists, and producer-friendly casting — to guidance on monetization, product placement, and brand strategy.
This integrated vision separates the book from competitors, which tend to treat these subjects in isolation. Whether you are a screenwriter, director, producer, or marketing professional, the book serves as a practical shortcut: it takes you from synopsis to pilot, cutting down trial-and-error time for those who want to move fast in the digital drama race.
About Gustavo Reiz
Gustavo Reiz is a screenwriter, producer, and dramaturgy specialist with two decades in the audiovisual industry. His career bridges traditional television experience with hands-on expertise in the microdrama industry, including productions and adaptations that went viral. In 2016, he was honored at the Seoul International Drama Awards as the author of that year’s best telenovela.
Beyond his TV career, Reiz is also the author of children’s and young adult books whose work has reached millions of readers and viewers in Brazil and abroad. With Microdramas, he channels that accumulated experience into the format set to redefine how audiences consume drama in the mobile era.
Microdramas cuts down experimentation time and delivers the complete map — from synopsis to pilot — for those who want to enter the race for audiences fast and profit from it.
Event Info
- Event: Book signing for Microdramas – Entendendo a revolução vertical, with author Gustavo Reiz
- Date: April 16, 2026 (Thursday)
- Time: 7:00 PM – 9:30 PM (BRT)
- Venue: Livraria Argumento – Leblon
- Address: Rua Dias Ferreira, 417 – Leblon – Rio de Janeiro – RJ, Brazil
- Book price: BRL 55.70
- More information: +55 (21) 2239-5294
