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Global design takes over São Paulo at DW! 2026

Marcel Wanders, Karim Rashid and top international designers headline São Paulo Design Week 2026.

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The 15th edition of DW! São Paulo Design Week runs from March 5 to 22, turning Brazil’s largest city into a creative hub. With more than 120 exhibitors, the festival spreads across galleries, showrooms, fairs and cultural spaces, offering free experiences for the public.

LAUFEN and Marcel Wanders: redefining intimacy

At São Paulo Gallery, Swiss brand LAUFEN presents “A Design Journey,” an installation curated by Marcel Wanders. The piece reimagines bathroom fixtures as elements of living spaces, inviting reflection on intimacy, functionality and design aesthetics.

ROCA: exploring the future of design

From March 9 to 13, ROCA hosts talks with guests such as Winnie Bastian, Rodrigo Ohtake and Waldir Jr., exploring architecture in transformation, lighting as a design essence and the legacy of Brazilian design.

FAHRER: a tribute to creative legacy

At its Gabriel Monteiro da Silva showroom, FAHRER presents “Creative Legacy,” featuring reimagined pieces from its archive. Led by Sergio and Jack Fahrer, the exhibition revisits the brand’s journey through memory, craftsmanship and innovation.

NATUZZI and Karim Rashid redefine comfort

During BOOMSPDESIGN at Circolo Italiano, NATUZZI unveils the Memoria collection by Karim Rashid, combining sensual shapes and cutting-edge comfort. The designer joins the event for a talk on the future of design. Also featured is Marcantonio’s Infinito Sofa, alongside creative director Pasquale Junior Natuzzi.

JADERALMEIDA: from gesture to form

With “Scales by Gesture,” JADERALMEIDA invites visitors to explore two unique spaces — In&Out and Little Wishes — where architecture, design and materiality converge. The brand’s new releases express how creation begins with the hand and expands into space.

Bringing together global stars and immersive experiences, DW! 2026 confirms São Paulo as a global stage for contemporary design.

Photo: Publicity

Global design takes over São Paulo at DW! 2026
Photo: Courtesy
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