Thousands gather at Farma Conde Arena for a 3-day emotional immersion, capped by an epic Jota Quest show – the venue’s largest corporate event ever.
São José dos Campos’ Farma Conde Arena hosts history-making “O Chamado Divergente” by Aliança Divergente. From January 30 to February 1, 2026, 4,500 attendees from Brazil and abroad dive into emotional health reflection.
Emotional Crisis Takes Center Stage
Anxiety, burnout, and family rifts affect millions quietly. This isn’t therapy – it’s hands-on reconnection. Elton Euler, behind the Permission Theory used in 85 countries, notes wealthy areas face deep emotional strain.
Real-life triumphs and group activities fill the days. The stage setup stuns with its scale, built for maximum impact.
Hosting this national event cements us as a top inland venue. It’s truly transformative.
– Roberto Couto, Farma Conde Arena director
Local Boost and Jota Quest Finale
Hotels, eateries, and shops in São José dos Campos thrive. It peaks February 1 with Jota Quest, toasting awareness and vitality.
Event Details
O Chamado Divergente
January 30, 31, and February 1, 2026
Farma Conde Arena – Rua Winston Churchill, 230 – São José dos Campos (SP), Brazil
Estimated attendance: 4,500 people
Closing with Jota Quest show
Schedule:
– Jan 30 (Fri): 2:30pm–7:45pm
– Jan 31 (Sat): 9:45am–7:15pm
– Feb 1 (Sun): 9:45am–7:30pm
Photo: Press Release
