Vivelavu marked ZIEL’s arrival with a sensory event in Ipanema, showcasing Circular Beauty inspired by Rio Grande do Sul grapes in a natural, upscale vibe.
Immersive sensory launch
Vivelavu hosted ZIEL’s official debut at its trendy Ipanema store. Guests explored textures tied to Rio Grande do Sul grapes. The setup blended nature and luxury.
Carolina Sëhbë, Vivelavu’s leader, spearheaded the evening. Ana Koff, ZIEL’s CEO, shared the brand’s ethos. Focus fell on sustainability and fresh beauty approaches.
Star-studded guests
Attendees included Julia Duailibi, Marcela Esteves, Daniele Leão, Ana Paula de Deus, Aama Harwood, and Susi Brenda Dutra. They toasted the curated gems.
The night solidified Vivelavu as a beauty discovery hub.
Vivelavu shines in curation. Teaming with ZIEL brings eco-friendly beauty innovations.
Photo: Susi Brenda Dutra
