Brazilian brand expands its portfolio with eco-friendly bags, scarves, and beauty accessories inspired by Ipanema.
Águas de Ipanema launches its first exclusive accessories collection, reinforcing its lifestyle positioning beyond cosmetics. The new line blends functionality, style, and environmental awareness, bringing practical elegance to everyday moments.
Featuring eco bags, pouches, scarves, sarongs, and skincare headbands, the pieces capture the light, sunny essence of Ipanema. The debut also introduces refillable fragrance pens, designed to make sensory rituals more accessible and modern.
“This collection was born from the desire to take Águas de Ipanema’s essence beyond skincare. Each piece expands the brand experience and transforms everyday objects into extensions of self-care and identity.”
According to Kátia Silva, founder and CEO, this move was natural for the brand: “We believe beauty extends beyond cosmetics. Our pieces follow the consumer from skincare to daily well-being, carrying our essence in a practical and meaningful way.”
Everyday functional designs
The collection caters to consumers seeking purpose, design, and sustainability. Eco bags and pouches feature eco-conscious fabrics, while scarves, tote bags, and sarongs display exclusive patterns inspired by Ipanema’s beaches and sunsets.
Highlights include the Doce Balanço and Caminho do Mar editions, exploring the brand’s tropical sensibility. Skincare headbands complete the line, offering softness and comfort for beauty rituals.
The products are available through the brand’s e-commerce, Brazilian marketplaces, and retail partners like Walter’s Coiffeur and Belong Be.
Photo: Divulgação / Águas de Ipanema
