Juju Norremose lists top beachwear trends for summer

Juju Norremose highlights embroidered bikinis, knit cover-ups, white lace, classic swimsuits and headscarves as beachwear trends.

With summer and the holiday season approaching, it is the perfect time to invest in pieces that elevate beach style. Influencer Juju Norremose shares essential tips that bring personality and freshness to the season’s looks.

Embroidered bikinis

Swimwear pieces stand out with embroidery applications, a trend seen across Europe. The handcrafted feel adds personality with floral motifs, stripes or classic patterns that enhance sophistication.

Knit cover-up

The knit cover-up embodies the handmade mood, offering a chic and natural alternative. It highlights the silhouette and provides comfort, especially when paired with straw accessories and sunglasses.

White lace

The openwork white lace dress is set to become a season favorite. Classic and minimalist, the material adds effortless elegance and pairs easily with metallic or organic accessories.

Classic and romantic swimsuit

The swimsuit returns with a traditional silhouette and romantic details such as bows and ribbons. The piece is versatile — add shorts and it instantly becomes a coastal-ready outfit.

Headscarf

To add color and embrace an international trend, the headscarf worn as a band is a modern and elegant option. Vibrant prints match the summer vibe and create a beautiful monochromatic effect when coordinated with the bikini.