Produced in Portugal and endorsed by Erick Jacquin, the premium MasterChef Olive Oil brings European tradition to Brazilian kitchens.
The new MasterChef Olive Oil hits markets across Brazil, combining flavor, quality, and the culinary excellence that made the MasterChef brand a global reference. Created in partnership with Total Foods and produced in Portugal, the premium extra virgin olive oil follows strict production standards and ingredient selection.
With low acidity and high antioxidant content, MasterChef Olive Oil is designed for both home cooks and professionals, from everyday use to the food service industry.
Erick Jacquin brings MasterChef to the table
Erick Jacquin, MasterChef Brazil’s renowned judge, serves as the brand ambassador. He highlights that the product embodies the brand’s philosophy: “bringing the best of gastronomy into people’s homes, with flavor and authenticity.”
According to Fernanda Abreu, VP of Endemol Shine Brazil, the launch makes the MasterChef experience accessible to all. “We want to show that it’s possible to cook better every day with high-quality and fairly priced products,” she notes.
João Bonelli, Director at Total Foods, adds: “Our product was created to deliver the best in extra virgin olive oil at a fair price, with MasterChef’s validation adding international relevance and gourmet excellence.”
The MasterChef Olive Oil is now available in 500 ml bottles, in physical and online stores. More versions are expected soon, expanding the portfolio for Brazilian consumers.
Photo: Divulgação
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