McFlurry Trufa Língua de Gato Duo is back at Méqui, renewing the Kopenhagen partnership to help fans “activate premium mode” in early 2026.
The dessert returns as a built-in excuse to slow down: a quick self-reward in the middle of busy days. It also reinforces the long-running relationship between the brands, aimed at consumers looking for a more indulgent start to the year.
What’s in the McFlurry Trufa Língua de Gato Duo
The McFlurry Trufa Língua de Gato Duo blends vanilla-flavored dairy beverage, chocolate sauce, and Kopenhagen’s Língua de Gato Duo truffles. The companies describe it as an exclusive creation made specifically for Méqui, built around the signature McFlurry creaminess.
The message behind the comeback is straightforward: step out of autopilot and make room for small “premium” breaks. In that storyline, the McFlurry becomes the centerpiece of an easy, feel-good ritual.
“Activate your premium mode”: the campaign idea
“The beginning of the year is the ideal moment to get out of autopilot and activate premium mode in your routine. Taking a break to try the McFlurry Trufa Língua de Gato Duo symbolizes exactly that start: an invitation to treat yourself to an indulgent experience that combines the striking taste of a much-desired chocolate, like Kopenhagen’s, with one of Méqui’s most beloved desserts. That’s how we keep offering special moments and irresistible experiences to our customers,” says Ilca Sierra, Marketing Director for Arcos Dorados’ Brazil Division.
In the campaign film, created by GALERIA.ag, Méqui turns the “Activate Your Premium Mode” concept into a sensory story with a minimalist look, slow-motion shots, and high “appetite appeal.” The focus is on texture, creaminess, and intensity—framing the product as a sophisticated pause.
On digital channels, creators amplify the idea by linking it to self-care trends already popular on social platforms—like the “premium shower,” a full ritual with candles, playlists, and skincare. The point is that satisfaction can come from small daily upgrades, and the dessert fits right into that vibe.
https://youtu.be/fcvmutVUTr0?si=TBKOiP2zLwseaGdd
Where to find it and how to order
The McFlurry Trufa Língua de Gato Duo is available at McDonald’s restaurants across Brazil. Customers can order through the Méqui app via Pick Up or McDelivery, as well as Drive-Thru, front counter, and self-order kiosks.
Service info
Item: McFlurry Trufa Língua de Gato Duo (Méqui + Kopenhagen)
Availability: McDonald’s restaurants across Brazil
Ordering: Méqui app (Pick Up and McDelivery), Drive-Thru, counter, kiosks
Campaign film: https://youtu.be/fcvmutVUTr0?si=TBKOiP2zLwseaGdd
Foto: Divulgação
