After a double platinum certification and a Latin Grammy nomination, Luan Santana has renewed his deal with Sony Music Brazil, setting his sights on international expansion after 18 years in the music industry.
Sony Music Brazil has officially announced the contract renewal with Luan Santana, cementing a partnership that began in 2021 and delivered some of the biggest milestones of the artist’s career. The new chapter places a clear focus on developing Luan’s international presence.
A partnership defined by milestones
Since 2021, the collaboration between Luan and Sony has produced remarkable results. “Luan City 2.0” earned the artist a coveted Latin Grammy nomination, raising his profile well beyond the sertanejo genre. “Luan Ao Vivo na Lua” was certified double platinum, surpassing 500 million streams across digital platforms.
His most recent release, “Registro Histórico”, was recorded in front of more than 70,000 fans and has already crossed 120 million streams. These figures speak to Luan’s enduring relevance in contemporary Brazilian music.
Voices behind the renewal
Fernando Cabral, CEO of Sony Music Entertainment Group in Brazil, expressed his enthusiasm for the continued partnership.
It is an honor to continue our journey with Luan Santana. Luan has built his entire career alongside our group, and in this new cycle, we will develop his international trajectory. I have no doubt there will be many successes, achievements, and records in this new chapter, bringing Luan’s music to Brazil and the world.
Fernando Cabral, CEO of Sony Music Entertainment Group in Brazil
André Vilella, Head of A&R at Sony Music Brazil, also weighed in on what the partnership means to the label.
Having an artist like Luan Santana by our side is a privilege we celebrate with great pride. It is the affirmation of a partnership built on immense talent. Here’s to the next chapters.
André Vilella, Head of A&R at Sony Music Brazil
For Luan Santana himself, the renewal carries a deeply personal meaning.
Renewing a contract is consolidating the bond of partnerships and dreams. Proof that we continue together to carry out great projects for my fans.
Luan Santana
18 years and still rising
With 18 years in the industry, Luan Santana remains a consistent presence at the top of streaming charts and stands as one of the leading figures of sertanejo music both in Brazil and abroad. The renewed partnership with Sony signals that the next chapters of this story are poised to reach audiences far beyond South America.
Event Info
- Artist: Luan Santana
- Record Label: Sony Music Brazil
- Featured Projects: Luan City, Luan City 2.0, Luan Ao Vivo na Lua, Registro Histórico
- Latin Grammy Nomination: Luan City 2.0
- Certification: Luan Ao Vivo na Lua — Double Platinum (over 500 million streams)
- Registro Histórico: recorded for over 70,000 fans; over 120 million streams