Brazilian music legend Maria Bethânia takes the stage at Memorial da América Latina in September 2026, marking six decades of an unparalleled career.
Maria Bethânia has been confirmed as the latest headliner for the 12th edition of Coala Festival. On September 12 and 13, at the Memorial da América Latina in São Paulo, the iconic Bahian singer will celebrate 60 years of her career in a show that bridges generations.
The setlist promises a journey through her most beloved classics, including “Cheiro de Amor”, “As Canções Que Você Fez Pra Mim”, and “Não Dá Mais Pra Segurar (Explode Coração)”. Bethânia’s artistry has long transcended generations through her singular interpretive style.
A historic reunion
This performance marks a reunion between Bethânia and Coala’s audience. She previously closed the festival on a Sunday night in 2022 — a landmark edition that signaled the event’s return after the pandemic.
It will be an immense joy to welcome Maria Bethânia back to the Coala stage, four years after her first appearance in 2022 — a historic edition that marked the festival’s return after the pandemic. In 2026 she comes back even bigger, and we’re sure it will be an incredible show.
Gabriel Andrade, Coala Festival curator
Gabriel Andrade and Marcus Preto share curatorial duties at the festival. The 2026 lineup also features Seu Jorge and João Gomes, bringing together established and contemporary voices of Brazilian music.
Coala Festival: 12 years of curation
Founded in 2014, Coala Festival has built its identity around a strong curatorial vision, consistently presenting artists who connect different eras of Brazilian music. Over twelve years, it has become one of the country’s most respected music festivals.
This edition introduces Heineken® as the official beer of the event, marking seven years of partnership with the HEINEKEN Group. Another highlight is the debut of Vila Coala, an exclusive area integrated into the backstage experience.
Coala Festival 2026 is sponsored by Allianz Seguradora as master sponsor, presented by Heineken, with Elo as the official payment method, sponsorship from Natura and Red Bull, support from TABASCO® Brand as the official energy sponsor, and cultural support from the Memorial and the Government of the State of São Paulo.
Event Info
- Dates: September 12 and 13, 2026
- Venue: Memorial da América Latina
- Address: Av. Mário de Andrade, 664 – Barra Funda, São Paulo – SP
- Tickets: totalacesso.com

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