Jovem Pan partners with FIA WEC to broadcast all 2026 races, including the 6 Hours of São Paulo, live and free on YouTube.
Brazil’s Jovem Pan network will be the new home of the World Endurance Championship (FIA WEC) in 2026. For the first time, fans will follow the entire season live across the brand’s platforms, with full coverage on the Jovem Pan Esportes YouTube channel.
The partnership includes full race broadcasts, expert commentary, pre- and post-race shows, plus behind-the-scenes features. Coverage will extend to TV, radio, Panflix, social media and digital channels, reaching millions of motorsport fans nationwide.
“This partnership is about much more than sports coverage — it’s about connecting a qualified audience to a global championship built on innovation and performance,” said Marcela Marchi, Jovem Pan’s VP of Commercial.
Created in 2012 by FIA and ACO, the WEC is the world’s leading endurance racing series, bringing together manufacturers like Ferrari, Toyota, Porsche and BMW. The 2026 season spans eight rounds across Italy, Belgium, France, Brazil, the USA, Japan and Bahrain.
The Brazilian round — the Rolex 6 Hours of São Paulo — takes place from July 10 to 12 at Interlagos. Brazilian drivers confirmed include Pipo Derani (Genesis), Augusto Farfus (BMW) and Dudu Barrichello (Aston Martin).
According to Aline Vilatte, General Director of the São Paulo round, the partnership with Jovem Pan “will bring Brazilian fans closer to a championship that blends technology, innovation and pure racing passion.”
Photo: Handout
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