Inspired by Beast Games, the colorful Cannon Ball drink lands in Starbucks Brazil on February 20 with a fruity, refreshing flavor.In an exclusive collaboration, Starbucks and MrBeast bring Brazilian fans the Cannon Ball, a vibrant and refreshing drink celebrating the second season of Beast Games. Available from February 20 to March 6, the beverage combines creativity, entertainment, and flavor.Inspired by the signature Cannon Ball Challenge, the drink blends tangy lemonade with Pitaya and Red Berry Refreshers, served with cascading fruit inclusions. The result is a bold explosion of color, taste, and energy, designed to refresh and delight.Throughout the new Beast Games season, Starbucks energizes the competition inside the Beast City, offering contestants 24-hour access to a Starbucks store with free drinks and snacks. Surprise rewards from the brand will also be featured throughout the episodes, merging the excitement of the game with Starbucks’ signature experience.
“Connecting a global digital phenomenon to our culture of experience and belonging makes this partnership truly special,” says Filipe Reis, Head of Marketing at Starbucks Brazil.
The campaign also highlights Brazil’s importance as a strategic market. Starbucks continues to invest in innovation and expansion, planning to open 30 new stores in 2026 after inaugurating new units in São Paulo and Curitiba in 2025.The Cannon Ball drink will be available for a limited time at all Starbucks stores across Brazil — inviting customers to savor a burst of color and creativity.Photo: Courtesy***
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