With 50M streams and trending on TikTok, Brazilian duo Júnior e Cézar lands at #29 on Spotify Brazil’s Top 50 chart.
Organic growth drives the track into the Top 30
Brazilian sertanejo duo Júnior e Cézar has reached a new milestone: their hit “Cheiro de Culpado” has broken into the Top 30 of Spotify Brazil’s Top 50, landing at position 29. The achievement comes on the back of entirely organic growth, driven by listeners’ emotional connection to the song and spontaneous engagement across social media platforms.The track is part of the project Daquele Jeitão Vol. 1 and has been stacking up impressive numbers since its release. Within just 24 hours, it recorded 1 million YouTube views. Today, the video surpasses 17 million views on the platform and the song has accumulated more than 50 million streams across music apps.
Going viral across borders
The reach of “Cheiro de Culpado” has extended well beyond Brazil. On Spotify, beyond its national chart success, the song entered the Viral Brazil, Viral Global, Viral Portugal, and Viral Uruguay charts. On social media, the audio became one of the most-used sounds on both Instagram and TikTok within 24 hours of release, generating over 50,000 user-created posts.On YouTube Brazil, the music video climbed to 2nd place on the trending chart, holding that position for two consecutive weeks. On radio, the impact was immediate: the song debuted at #1 as the most-played track in the country on release day.
Júnior reflects on the duo’s breakthrough moment
Everything we’re living through with ‘Cheiro de Culpado’ is a dream. It’s a song that is changing our lives once again. Just like it happened back in the day with ‘Clone,’ ‘Golzinho Quadrado,’ and other songs that introduced us to Brazil — this one is transforming everything in such a beautiful way. We are blown away by the numbers and incredibly grateful. It’s amazing how it keeps growing every single day. We receive messages from people who are just discovering the song, sharing it with friends, with family, connecting with it in different ways. It’s a very organic growth, and it moves us deeply. It’s a mix of surprise, happiness, and gratitude. We can only thank God and everyone who is helping this song reach further and further. — Júnior, from the duo Júnior e Cézar
With “Cheiro de Culpado” now firmly established on both national and international charts, Júnior e Cézar cement their place in the contemporary sertanejo scene and continue to expand the reach of Daquele Jeitão Vol. 1.Photo: Divulgação
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