Singer Manda drops exclusive “You’ve Got a Friend” video, anthem of Bradesco Seguros’ “The Discovery” campaign marking 2026 with bonds and empathy.Carole King’s timeless hit, popularized by James Taylor, shines anew in Manda‘s voice. The single hits streaming platforms today.
Soundtrack of empathy and friendship
The track underscores partnership through life’s moments. “Turning our campaign into a music video is thrilling for our brand. ‘You’ve Got a Friend’ is eternal and perfectly captured our 2026 message,” says Ana Claudia Frighetto Gonzalez, Senior Marketing Superintendent at Bradesco Seguros Group.Produced by Musickeria for AlmapBBDO, it was filmed at São Paulo’s new YouTube Theater. The video weaves in scenes from the “The Discovery” film, drawing viewers closer.Watch the video: https://www.youtube.com/watch?v=tjh77E4IQh8&list=RDtjh77E4IQh8&start_radio=1Stream the single: https://onerpm.link/youvegotafriendBradesco Seguros teams up again with Musickeria, following 2024’s “Over the Rainbow” by Camilla Marotti for “The Search” campaign.Photo: Press Release
A equipe de redação do Aurora Cultural traz notícias e reportagens sobre saúde, beleza, cultura e comportamento com apuração cuidadosa e linguagem acessível. Encontrou algo interessante? Compartilhe com quem também vai gostar.
Nosso site se torna possível através da exibição de anúncios on-line aos nossos visitantes. Por favor, ajude-nos desativando seu bloqueador de anúncios.
