A R$49,90 hotel breakfast takes over May in Jardins

For R$49,90, Breakfast Weekend brings a full hotel buffet to WZ Hotel Jardins, turning May into a rare no-stay breakfast experience.

The 9th edition of Breakfast Weekend has added WZ Hotel Jardins to its São Paulo lineup. Throughout May, guests and non-guests alike can book the hotel’s breakfast buffet at a promotional price, opening a hotel-style morning ritual to anyone willing to start the day differently.

That matters because hotel breakfasts usually stay behind the check-in desk. Here, the appeal is simpler and sharper: a polished buffet, a sought-after address in Jardins and an easy excuse to trade a rushed weekday meal for something slower and more indulgent.

What is on the buffet

WZ Hotel Jardins says its breakfast service is one of the amenities most praised by guests, and the festival menu leans into that reputation. The spread includes sweet and savory breads, cold cuts, fruit, cakes with toppings served on the side, yogurt, cereal, scrambled eggs, pão de queijo and waffles.

Hot and cold drinks are part of the package. The hotel also highlights functional items, vegan choices and zero-lactose options, making the breakfast more accessible to different routines and dietary preferences.

When to go

The buffet runs Monday through Friday from 6h to 10h. On Saturdays, Sundays and holidays, service extends to 10h30, a small but meaningful shift for those who prefer to turn breakfast into a more relaxed weekend plan.

Reservations are required through the festival website. That booking step is central to the Breakfast Weekend format, which presents itself as Brazil’s biggest breakfast festival and connects the public with standout morning spreads across São Paulo.

Why the location helps

The hotel’s address adds another layer to the offer. WZ Hotel Jardins sits on Avenida Rebouças, between Rua Oscar Freire and Alameda Lorena, close to Avenida Paulista and just a short walk from Oscar Freire station on Metro Line 4-Yellow.

The property positions itself as a modern stay in one of São Paulo’s most prestigious districts. Alongside comfortable rooms, it offers a contemporary restaurant, bar, free Wi-Fi and on-site parking. Its colorful façade, illuminated at night, has also become one of its best-known visual signatures and has received international recognition.

Event Info

• Event: Breakfast Weekend at WZ Hotel Jardins
• Dates: throughout May
• Price: R$49,90 per person
• Monday to Friday: 6h to 10h
• Saturdays, Sundays and holidays: 6h to 10h30
• Reservations required: https://breakfastweekend.com.br/hoteis/wz-hotel-jardins/
• Address: Avenida Rebouças, 955 (between Rua Oscar Freire and Alameda Lorena) – São Paulo/SP
• Phones: (11) 3069-0000 / (11) 3069-0015 (WhatsApp)
• More information: https://wzhoteljardins.com.br/